What It’s Like To Speak At SHRM

I spoke at the SHRM 2011 Annual Conference and my friends and family keep asking, “How did it go?”

Apparently I forgot to report back.

First of all, the conference had random speakers such as Richard Branson, Arianna Huffington, and Michael J. Fox. I have no idea why those speakers were picked. The only person I watched was Richard Branson. It wasn’t a speech — he was interviewed on stage — and I’m pretty sure he didn’t see the questions in advance. It was a little painful and looked like this.

The moderator asked him to give an example of how HR is a strategic partner at his company.

He asked, “A strategic partner of what?”

Ouch. Hilarious language fail. In the UK, HR operates differently. Much of the recruiting function is outsourced and there are no benefits or retirement specialists. Human Resources is about as strategic as it gets — and it’s still rote work. No one in my former UK HR department would ever abide by the monicker ‘strategic partner’. They would have laughed at me.

Anyway, I spoke at 10:45 AM on a Tuesday. I was thrilled to be there — and it’s a prime speaking slot for those who aren’t famous like Richard Branson – but most consultants speak at SHRM to build business or gain future speaking roles at SHRM state conferences. My role at the conference was a little different. I’m not a consultant, I spoke at a session that was originally owned by someone else, and I don’t have a job where I sell goods or service to Human Resources.

My singular purpose was to attend SHRM and say something different about the very boring subject of social media. And it went okay. I stood in front of an audience — in a dark room with a lavaliere microphone that didn’t work — and discussed the underlying technology behind social media

And yes, I was a little nervous. I am a serious HR lady who started blogging after twelve years in a real HR job. I never feel the need to read through my CV when I stand on stage — but maybe I should. And I said the word dick and gave some HR people the vapors.

Oh well.

Do you really want to know what it’s like to spend five days in Vegas but only get reimbursed for two days because it’s supposed to be an honor and a business development opportunity to speak? And you know what it’s like to present to an audience and have five people walk out because you said dick? And do you want to know what it’s like to be told by an anonymous reader that the presentation would’ve been better if you went up there naked?

Well…

…it’s awesome.

Seriously, it is so much better than working in Human Resources.

I could be dealing with crabby VPs who bemoan the feminization of HR, acquiring a series of companies and orchestrating the layoffs of tens of thousands of people, or putting an employee on a performance plan. I could be firing someone due to the result of a sexual harassment investigation, suspending an employee for insubordination, or trying to help a manager through a difficult conversation with a smelly employee.

Speaking at SHRM? Unbelievably awesome by comparison.

Could my presentation have been better? No. Not at all. (Just kidding. Sorta.) Actually, it was perfect because I wasn’t sitting in a cubicle and talking to a benefits broker about the rising health care costs at my company. Sure, I will take the compliments and the criticism of my presentation. I will learn and grow from it. (Maybe.) But I will gladly stand in front of a group of people and talk about anything — cats, architecture, the Euro crisis — instead of operating as the HR party lady and ordering a tray of Quiznos subs for a team building event at a bowling alley.

Any time. Any day. I’ll do it. I will speak at SHRM again & again & again.

But I won’t be naked.

45 comments ...wanna add one?

Lori July 7, 2011 at 8:32 am

I think they need a shorter podium for you. :)

Seriously though, I almost spit out my coffee laughing at this entry.

I can’t believe people walked out because you said dick! Context!?!

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Laurie July 7, 2011 at 9:52 am

I usually don’t speak at podiums but the mic was broken.

People walked out because they are jerks. AND BECAUSE I SUCK. No wait, because they are jerks. ;)

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Glen July 7, 2011 at 8:38 am

I guess since they were anonymous you don’t know for sure but you’d have to assume that it was an HR professional that told you that the presentation would have been better if you were naked. Not who I’d want teaching my sexual harassment classes… What a Dick!

And isn’t it the speaker who is supposed to imagine the audience naked?

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Laurie July 7, 2011 at 9:53 am

It was an HR professional on a SHRM board who told me that the presentation would’ve been better if I were naked.

So that’s about right — being harassed by men in my own profession since 1995.

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Steven Rothberg CollegeRecruiter.com July 7, 2011 at 8:52 am

I had a couple of people walk out of a presentation when I used the phrase, “douche bag.” My thought at the time was: their loss. My loss now as I’ve had time to contemplate my language and their action in walking out: their loss.

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Laurie July 7, 2011 at 9:53 am

Their loss x1000!

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Joan Ginsberg (@JoanGinsberg) July 7, 2011 at 9:02 am

I walked out of a professional production of “Nunsense” once because it was. so. bad. It would have been better if they had said dick. Or Hasa Digo Eebowai, which is from “The Book of Mormon” musical and means, “Fuck You, God,” according to the writers.

Of course, I can understand why attendees don’t expect reality at a place like SHRM Annual.

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Laurie July 7, 2011 at 9:54 am

I walked out on Quack at the Lincolnshire Theater. Give me a break. ;)

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Bill Boorman July 7, 2011 at 9:04 am

Nice post as always. I’d pay to see you speak anywhere, and you can say dick as much as you like at a #tru event. They should have had you open, your better than Branson. You should have a look at the labor relations at Branson companies. I had tolaugh at the twitter stream throughout.As for the naked bit, doesn’t deserve reference from Mr.Anonymous (or maybe miss.)
I will be speaking at Ohio SHRM in September, so I must have gained that promotion.
Bill

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Laurie July 7, 2011 at 9:54 am

I want to hear more about labor relations at Branson companies!

(& thank you)

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akaBruno July 7, 2011 at 9:09 am

Once crucial point you left out was that you prefaced your presentation with the promise/threat that salty language may be used.

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Laurie July 7, 2011 at 9:55 am

Right. Well, HR doesn’t listen.

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Jen July 7, 2011 at 9:55 am

This was hilarious – and spot on. I never had the opportunity to hear you speak or read any of your work before the SHRM 2011 conference. Am glad I wandered into this session on social media (and cats – LOL). I can prove it. The woman in the purple shirt in the lower left of the photo is me!
Bruno is right, you did preface the presentation with the disclaimer that there would be swearing. If they were going to be sensitive (and some people are) – they should have given their neighbors the courtesty of leaving at the beginning. But they might have been busy facebooking. Or they might have left early to get a jump on lunch (or get ten thousand more swag bags). Either way, it wa a good session and gave those who stayed food for thought. Can’t believe you only watched Branson though. Tony Hsieh frm Zappos.com was fantastic! Branson was the only one I missed, although seeing you compare it to the Barry Gibb talk show makes me wish I hadn’t. Thanks for the laugh, Laurie!

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Laurie July 7, 2011 at 10:00 am

Jen, I love it! You are now immortalized in this picture. I’ve seen Tony speak before and Arianna is a dingbat (although I like her politics).

Thanks for the kind words re: the session. Glad you wandered in. Did I give you a cupcake? No? You deserve one.

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DA Hooligan July 7, 2011 at 9:46 am

I had a friend a long time ago that always used to say “If they can’t take a joke, f*#k em’.” This is the feeling I get from reading this post Laurie. I would love to see you speak at SHRM someday. I don’t care what language you would use. This is life and we are adults. And I love this phrase: “And I said the word dick and gave some HR people the vapors.” I love this Laurie! Giving people “the vapors” should be done more in modern society. And akaBruno’s “…salty language may be used.” is just a kick! That reminds me of the movie “The Ghost and Mrs. Muir. Time for the cycle of language to turn.

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Laurie July 7, 2011 at 9:56 am

Exactly. Fuck em.

I stole “the vapors” from someone else. It made me laugh.

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mouse July 8, 2011 at 12:13 am

Huh… I always reverse that:

If they can’t take a fuck, joke ‘em.

It makes sense in my head.

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Tara Mauk Arthur July 7, 2011 at 10:02 am

I thought you did a fabulous job. And, I’ll finally be able to sleep at night now that I know what that smell was after the “salty” language.

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Laurie July 7, 2011 at 10:24 am

What was that smell? ;)

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Rob July 7, 2011 at 10:03 am

As someone who attended the session, I think you did a great job. Regarding the salty language, walkouts and ensuing debate on the SHRM message boards, that epitomizes what is wrong with HR IMO.

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Laurie July 7, 2011 at 10:23 am

Thanks Rob!

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GenerationXpert July 7, 2011 at 10:10 am

Maybe next time you should just say cock instead of dick. It’s more palatable. (Oh, did I just say that?)

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Laurie July 7, 2011 at 10:23 am

What? I think cock is worse.

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GenerationXpert July 7, 2011 at 11:24 am

I’m just kidding ;)

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Laurie July 7, 2011 at 11:30 am

COCK!

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Tammy July 7, 2011 at 10:26 am

Well, I thought you rocked!

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Laurie July 7, 2011 at 11:30 am

thank you!

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Amy July 7, 2011 at 11:30 am

You know what’s really awesome? That I now have the Barry Gibb Talk Show song running through my head while I sit in my boring office going through – you guessed it – broker emails about benefits renewal rates.

If only I had a crazy, cool medallion.

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Laurie July 7, 2011 at 11:30 am

I can send you a medallion from my SHRM swag bag o’ crap!

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Kevin Fretz July 7, 2011 at 12:19 pm

Hysterical! I am sorry I was not there to see it!

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Jenna July 7, 2011 at 1:11 pm

Your presentation was the only one with cupcakes. That’s reason enough to endure a little swearing.

I thought you were awesome, and learned a lot. Thank you. And really, if that kind of language offends people they should stay under their rocks.

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Heather July 7, 2011 at 1:14 pm

Loved this post, and I would have to agree with you and believe that speaking at SHRM is a gazillion times better than calling candidates to set up interviews (kill me now).

My co-worker saw your presentation and said it was great. Hopefully there will be some good presenters at the state SHRM conference I’m going to in a few months.

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Lisa Rosendahl July 7, 2011 at 1:42 pm

Laurie, you are one in a million. I remember reading you back when at Teambuilding is for Suckers and you still have me, engaged and interested, in words, in person, with a mic – whatever. Love it!

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John Jorgensen July 7, 2011 at 3:21 pm

Didn’t a couple of the keynotes use the language you used (except the label on Bill Gates)? If so, what’s the big deal? If not, what’s the big deal. Sorry I missed it. BTW, ignore that HR talk bulletin board. I got torn apart on it last year and I survived.

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Glenda July 7, 2011 at 3:59 pm

Is there a video of this anywhere? You have me curious now, in a non-hr sort of way. Did you throw Scrubby a mention or two?

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wayne July 7, 2011 at 5:57 pm

I love it when you talk dirty. What a bunch of cheesy twats! It’s ironic that happened in Vegas, of all places. Vegas is the one place in the world, other than Congress, where you can yell the Seven Dirty Words anywhere, anytime without fear of repercussions. Fuck them all with something rough and sand papery.

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Marsha Keeffer July 7, 2011 at 7:13 pm

Time to branch out – I think you’d be great presenting at a sales conference. They’d appreciate you!

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Jill July 7, 2011 at 10:12 pm

I chose your session thinking this was going to be boring, but I should probably learn a little bit more about social media. Sweet Jesus I was SOOOO glad I did! You were a breath of fresh air, hilarious and it was the fastest session I attended (way faster than the 35 minutes of torture about transitioning employees to retirement I endured before walking out – the AARP should NOT be allowed to speak in public). My absolute favorite was listening to the rather prudish HR lady next to me sigh with displeasure every time you swore. Then she got up and left. Hilarious.

Well, got to rest up for cleaning out the work fridge tomorrow…

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Jason Pereira July 7, 2011 at 11:13 pm

There are several good HR professionals who don’t get the opportunity to present at SHRM. You did, and this in itself is a big achievement! The important thing is did you learn from it? My two cents: presenting to an audience requires you to engage EVERYONE including those who are conservative. The more people you engage the better for you. You could turn around and say ‘who cares & forget them’ but the feedback from each audience member counts because they promote your ‘great HR speaker’ brand.

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mouse July 8, 2011 at 12:09 am

Barry Gibbs talkshow makes me laugh until I cry. I tried so hard to not like the Timberlake but he’s just too frelling funny.

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Lynne Taylor July 8, 2011 at 11:57 am

Lawdy . . . naked? dicks? Branson’s virgin universe? I’m afraid this is just too much sexual imagery this early on a Friday West Coast morning. And to think I just gave a shout out to you on LinkedIn’s “Relocation and Social Media” group a few minutes ago. No one is going to take my recommendations seriously anymore!

JK . . . TG SHRM had the good sense to put you on the schedule, clothed or not.

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Julie Pingel July 8, 2011 at 12:59 pm

Hey Laurie – I saw you speak at the conference – sort of a rock star moment for me since I’ve been reading your blog for almost a year now. (The back of my head is even in the picture of you!).

Thought you did a great job – entertaining as always. I didn’t expect such a technical presentation – would have loved to just hear you riff a little more on social media, HR and the like. (Perhaps I didn’t read the session description close enough.) No matter, I would have been there anyway just to see you in person.

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RMSmithJr July 9, 2011 at 7:32 am

You can say dick all you want with one caveat – no laughing, no pointing.

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Bill Kutik July 9, 2011 at 10:20 am

You think it’s extreme for HR people to walk out on “dick”? I ran an HR vendor’s webinar where a respected Industry Analyst said “cajones” and then for the Spanish-impaired said “balls.”

A big client called the vendor during the webinar, expressed such outrage, that the vendor did not archive the webinar, losing the entire after-market of listeners.

There is nothing too small that won’t offend some HR folk. I offend some of them every time and get evaluation comments like, “Every year, year and after year, Bill Kutik’s so-called humor ruins the HR Technology Conference for me.”

Right, “year after year” as you keep coming back!

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Amanda Hite (@sexythinker) July 10, 2011 at 10:00 am

Is there a video? Great job by the way. I love how you stay true to who you are.

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